Located in the heart of downtown Hartford, the XL Center is Connecticut's premier sports & entertainment facility. The XL Center hosts hundreds of events each year including UConn Men’s and Women’s Basketball, Uconn Hockey, Hartford Wolf Pack Hockey, Concerts, Family Shows, special events and exhibition & trade shows.
With nearly a million visitors each year, advertising in the arena is one of the most effective ways to maximize your brand or product exposure.
- Center-Hung Scoreboard
- Ribbon Boards
- LED Signage
- Entrance/Exit Panels
The busy concourses at the XL Center provide immense exposure to advertisers as patrons seek arena seats, food and beverages, restrooms, merchandise and more during events.
- Entrance Branding
- Two-Sided Concourse Signs
- Wall Mounted Signage
- Concession Stand Branding
Activate your brand and engage your customers through a multifaceted Social Media program with the XL Center. The XL Center utilizes our social media presence, e-mail database, website, and Sunwave Gas & Power Ticket Office to link our partners with patrons of the arena. Activation strategies are a fantastic way to gain new customers, drive traffic to your product, or keep your brand fresh in people's minds.
- Social Media Promotions
- E-mail Blasts
- Customized Promotions
The XL Center will work with your company or business to create a unique and custom partnership program that best fits your marketing objectives.
Examples of Unique Partnerships
- Coliseum Club
- Aer Lingus Shamrock Suite Lounge
- Sunwave Gas & Power Ticket Office
Electronic advertising is quickly becoming the most popular and effective form of advertising across the country. Electronic advertising is easily changeable which makes these opportunities perfect for quarterly and monthly campaigns.
- Outdoor Marquee
- LED Entrance/Exit Signage
- LED Ribbon Boards
- Center Hung Scoreboard
- Social Media